Award-winning, Fortune 500 company Synchrony Bank saw an opportunity to broaden their brand’s reach in front of viewers consuming streaming media. In an effort to test the streaming platform’s market and reach audiences in a new way, Synchrony Bank entrusted Forge Media Group to deliver national commercials on budget and on-time.
Unfazed by an expedited timeline and conservative resources, the team leveraged its experience, ingenuity and creativity to produce three national spots while achieving Synchrony Bank’s vision of including a tropical beach-front vacation destination – (without having to get on an airplane).
The “More Savings” commercials allowed Synchrony Bank the potential to deploy a multimedia campaign inspired by the initial broadcast media spots.
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